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I’ve been working on the editing of what I hope ends up being my second “real” book. I’ve got one book on leadership out there, and what you see being advertised on this blog is an ebook on the left and a video seminar on the right.


by Kate Ter Haar via Flickr

My second book will also be leadership related. It’s going to be a compilation of some of my earliest newsletters and early blog posts on the subject. As a sidebar, if you’re interested in checking it out click on newsletter to see some examples and subscribe.

Anyway, I’ve just completed the first edit, and it was pretty tough to do. The reason it was hard is because I started out writing for my business in one fashion, and over time I started to find my voice and my rhythm and started writing much differently. My present writing style developed from trial and error, and I think it’s much more conversational.

This doesn’t mean that every person will like my style, but at least it’s mine. Every person that writes blogs has a certain style, and that’s a good thing. I say that because some years ago I tried writing for what’s known as an “article farm” named Demand Studios, which works hard in trying to put everyone under the same strict guidelines as far as style is concerned. It’s confining and, though they didn’t see it at the time, leads to some very poorly written content. When they took a significant hit with the first Google Panda update they had to reevaluate what they were putting out.

Do you have a style? Is it any good? True, I did say that it’s best if people write in their voice but people also have to evaluate if their voice is, well, good in print. There are some people who can tell a great story but can’t put it down on paper, and the reverse is true as well. I always figure that’s why it takes some people hours to write a blog post whereas I can usually write one in 10 minutes or less. All of us might have ideas that come to us the same way, but we put it down in print differently because of how we process what it is we want to say.

Still, if you do something enough times you’ll develop a style that hopefully you’re comfortable with. My thoughts have always been to never wait for perfection because you’ll never do anything. Get in there, start writing, and let the chips fall where they may. Be brave because fortune favors the brave; now where have I seen that before? ;-)
 

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